Sleep Number Emails

With the launch of their new SleepIQ™ technology, Sleep Number wanted an Email format that would not only show off their new creative tone, but would also function the same on every device. I developed a modular system that would respond to any screen size, content blocks were able to be rearranged as needed, and was coded almost exclusively in email-friendly HTML. If you want to see this template live, please sign up for Sleep Number emails in the footer of their website:


  • Creative Direction
  • Email Design
  • UI
  • UX

SleepIQ Onboarding Emails